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Startup Secrets with Michael Skok (Harvard Innovation Labs)

By Harvard Innovation Labs

Course audio
Course audio: English
Level
Intermediate
Length
17 lessons · 28 hours

What you'll be able to do

  • Write a value proposition customers will pay for
  • Design a customer-centric business model
  • Plan a go-to-market strategy and pitch
  • Choose a funding strategy for the long run

About this course

The best of Startup Secrets, a workshop series led by Michael Skok at the Harvard Innovation Labs: 17 long sessions of 65 to 125 minutes, well over 20 hours in total. It covers how to build a product that scales into a company, creating value propositions people will actually buy, designing a customer-centric business model, and vision, mission and culture, including a workshop with three case studies. Further sessions ask whether you have got what it takes, lay out a roadmap to success, and cover the perfect pitch, hiring and team building, go-to-market strategy and tactics, turning products into companies, funding strategies and mutual mentorship. Dense, practical material for founders with an idea in hand.

Before you start: No prior knowledge needed

Syllabus

17 lessons · 28:02:21 in total

  1. 1How to Build a Product that Scales into a Company1:05:03
  2. 2Value Props: Create a Product People Will Actually Buy1:27:29
  3. 3Designing a Customer-Centric Business Model1:23:04
  4. 4What It Takes: Vision, Mission & Culture1:19:58
  5. 5Harvard i-lab | Startup Secrets: Have You Got What It Takes?2:10:27
  6. 6Harvard i-lab | Startup Secrets: Roadmap to Success1:35:20
  7. 7Harvard i-lab | Startup Secrets: Getting Behind the Perfect Pitch1:07:36
  8. 8Harvard i-lab | Startup Secrets: Value Proposition1:30:52
  9. 9Harvard i-lab | Startup Secrets: Culture, Vision, Mission1:55:07
  10. 10Harvard i-lab | Startup Secrets: Vision, Mission, Culture Workshop featuring 3 case studies1:30:19
  11. 11Harvard i-lab | Startup Secrets: Hiring and Team Building1:56:40
  12. 12Harvard i-lab | Startup Secrets: Business Model1:51:36
  13. 13Harvard i-lab | Startup Secrets: Go to Market Part I - Strategy1:35:33
  14. 14Harvard i-lab | Startup Secrets: Go to Market Part II - Tactics1:53:31
  15. 15Harvard i-lab | Startup Secrets: Turning Products into Companies2:04:59
  16. 16Harvard i-lab | Startup Secrets: Funding Strategies to Go the Distance1:56:26
  17. 17Harvard i-lab | Startup Secrets: Mastering the Gift of Mutual Mentorship1:38:21

What to take next

Videos by Harvard Innovation Labs, played from their official YouTube channel. Subscribe on YouTube

Official upload by the teacher or institution on their own channel, shown with YouTube's embedded player.

Lessons listed from the official YouTube playlist. Full playlist on YouTube

Lessons last checked Oct 2026. Course summary and lesson structure by Sabaq.

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